Meet Mad Tsai, a massive TikTok-to-pop crossover artist who writes brilliant, explicitly queer coming-of-age anthems. He is a Chinese-Taiwanese-Peruvian artist from Los Angeles, California, with a quirky pop sound that has impressed his more than 8 million followers worldwide. He rose to fame with his viral coming-out track "Boy Bi" and frequently sings about bisexual and Asian-Latinx youth identity.
Driven by a constant urge to experiment with new sounds, Mad has created his own musical palette, pushing the boundaries of the pop genre and drawing inspiration from pop veterans like Lorde and Rosalía. His debut EP, "homecoming!", has been streamed over 235 million times and has earned him global recognition without the help of a record label.
Mad Tsai, who gained fame primarily through TikTok, owes his popularity to his catchy songwriting, his sparkling yet outspoken personality, and his queer identity. He represents a unique voice that resonates with this new generation. Staying true to his authentic identity and storytelling through music, he is supported by global brands. Mad Tsai will release his latest project later this summer and then go on tour to meet his fans around the world.